About X-TAN

OUR STORY

At X-Tan Sunless, our mission is simple: we help women rise.

We’re not just in the business of helping build businesses—we’re in the business of helping build women up.

Our mission is to empower women to reclaim their independence, create financial freedom, and step boldly into the highest version of themselves through the art and business of spray tanning. We believe every woman deserves to own her worth, lead with confidence, and build something that’s truly hers.

This isn’t just about bronzing skin—it’s about women empowerment and confidence through tanning.

It’s about turning passion into profit and community into power.

It’s about showing women that they are more than capable—they are unstoppable.

Through our top-tier sunless tanning products, transformative training programs, and a sisterhood rooted in support, we’re here to help women rise — not just as skilled spray tan artists, but as entrepreneurs, leaders, and changemakers powered by professional spray tan solutions.

Together, we’re creating a movement where women don’t just glow—they grow.

Where they don’t just survive—they thrive.

And where they’re reminded, every step of the way, that they’re not alone.

We’re here to help you live all out, lead with purpose, and build a business—and a life—you’re proud of. Because when women rise, we all rise.

Meet Kelly

Owner & Visionary Behind X-Tan Sunless

Kelly Callaghan is more than the founder of X-Tan Sunless — she’s a trailblazer in the sunless tanning industry and a passionate advocate for women’s empowerment. With years of experience as a licensed esthetician, educator, and entrepreneur, Kelly has trained thousands of women worldwide in the art and business of spray tanning through her professional spray tan training programs.

Her vision for X-Tan Sunless was born out of a desire to elevate professional spray tan solutions and the women who use them.. What started as a passion project has grown into a trusted, luxury tanning brand that’s redefining the standard of sunless beauty — helping women step into confidence, independence, and financial freedom.

Kelly’s mission is simple: to help women rise. Through premium sunless products, transformative spray tan training, and a supportive community, she’s creating a movement where women don’t just glow — they grow.

Connect with Kelly →

X-Tan Sunless was born out of a vision to raise the standard of sunless tanning. Tired of products that felt too orange, too streaky, or too harsh, we set out to create premium sunless formulas that deliver flawless, skin-first results with every tan.

Our goal was simple — to craft professional spray tan solutions
that combine clean ingredients, luxurious texture, and consistent performance. Each blend is made to enhance confidence through tanning, leaving the skin radiant, nourished, and beautifully even.

From a single idea to a trusted luxury tanning brand, X-Tan has become the go-to choice for spray tan artists and glow lovers who want more than color — they want confidence and empowerment through every glow.

Here’s What We Promise

At X-Tan Sunless, every detail matters. We believe your glow should be as safe, vegan, and natural as it is beautiful - which is why our professional spray tan solutions are thoughtfully crafted with integrity, powered by botanical, cruelty-free ingredients, and designed to deliver long-lasting, skin-first results.

Each formula blends luxury with clean, skin-loving care, so you never have to choose between radiant beauty and uncompromising safety. Every tan reflects our commitment to vegan tanning innovation - a promise that your glow isn’t just flawless; it’s kind, ethical, and made to last.